Second of a family of seven, Louis Chevrolet was born on December 25th 1878 in La Chaux-de-Fonds, where his father was working in the watch industry.
In 1880, with the end of the economic crisis, Louis' talented watchmaker father returned to work in his hometown of Bonfol. The family was then living in Beurnevésin, a neighboring village.
In 1887, the family moves to Beaune, France. Louis is now 8 years old. He becomes a bicycle mechanic and participates in competitives cycling. During this period, he meets the american billionaire Vanderbilt who offers Louis work in the USA.
However he continues his french experience in the Darracq factory in Paris. Louis finally decides to leave Europe in 1900 arrives on the american soil, first in Quebec and then in New York where he works for De Dion Bouton America.
In 1905, Louis Chevrolet starts his carrer by Fiat. It is under this brand that he wins his first race. The following year, he beats the "Mile" record steering a Darracq.
William Durant, CEO of the Buick group, takes notice of its feats and gives him the opportunity to participate in the development of the Buick Bug.
In 1909 he wins numerous races. He his ranked second on the american championship.
The Chevrolet Motor Company of Michigan was created on November 3rd 1911. It is under this emblem that the muxurious Cklassic Six Sedan was launched, forever remembered in America as a marvel of innovation at its time.
Louis takes advantage of a travel to Europe to come back on the traces of his childhood. When returning in the USA, he sells his shares and his name to its associate, William Durant. True to his motto "Never Give Up", he build in 1914, under his own team Frontenac, his racing car.
This innovative car, due to the power and lightness of its aluminium construction, brings both glora and death to his brother Gaston, posthumously crowned champion of America.
After the death of his brother Gaston, Louis recovers his passion for mechanics. In 1921, he founds with his brother Arthur the "Chevrolet Brothers Manufacturing Company", a firm developing motors for automobil and aircraft industries.
As the 1929 economic crises spreads, Louis gives up the business to his biother and find work at the Chevrolet factory in Detroit.
Battered by illness and the loss of familiy members, he passes away on June 6 1941. He his buried in the public cemetery in Indianapolis.
A memorial is now erected to honor the extraordinary man whose life and work marked american history forever.